Thursday, 7 September 2017

Huawei overshadow Apple to become world's second-largest smartphone company

According to the latest report as released by counterpoint’s Market Pulse for July 2017, Huawei has surpassed Apple to become the second largest smartphone company in the world. This feat was achieved consistently for June and July.


And even August sales are looking much stronger for the Chinese firm. Though this feat could be temporary considering the fact that Apple will soon drive in the next phase of iPhones into the market but you never can underestimate the power of Chinese brand. 

Samsung retained the first spot; while Apple took the trophy for the best selling models for the month of July.  iPhone 7 and 7 Plus captured the first two spots, Oppo's R11 and A57 came in third and fourth. Other devices that made it to the list include the Galaxy S8, Xiaomi Redmi Note 4X and Samsung Galaxy S8+.

According to counterpoint, “The growth of Chinese brands is an important trend which no player in the mobile ecosystem can ignore.

…While Huawei climbed to be the world’s second largest brand overall, it is surprising to see none of its models breaking into the top ten rankings. This is due to a multiple SKU portfolio that currently lacks a true hero device.”

No position is permanent… who knows maybe 2020 Infinix or Tecno might rise to be the largest smartphone brand in the world.


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